The Excitement Continues – CINEWARE @ BroadcastAsia2013

July 19, 2013

BroadcastAsia2013 – held from 18 to 21 June 2013 – was a success with over 10,000 attendees from all over the world. 




MAXON Competence Centre, in partnership with Adobe, NVIDIA and NOVATTE, demonstrated the significance of CINEWARE – a revolutionary new live 3D pipeline between CINEMA 4D and Adobe After Effects – on the latest NOVATTE workstations powered by the latest NVIDIA graphics. 


It’s amazingly convenient.


Attendees were wowed by the simple drag-and-drop capability as CINEMA 4D files can be directly imported into After Effects and layered as footage elements within the composition including CINEMA 4D’s powerful multipass and layer workflow. Cameras, lights and solids can also be exchanged between CINEMA 4D and After Effects. Rendering can also be done directly in After Effects, eliminating the need for multiple intermediate files.


Our CINEMA 4D artists shared exciting tips and techniques during the event, providing attendees with valuable insights on CINEWARE.





The liberty of expression.


Production workflow can now be streamlined with greater versatility and creative freedom. With CINEWARE, artists are no longer bounded by 2.5D graphics in After Effects. They have the freedom to integrate 3D motion graphics and animations into their productions. 


The new After Effects CC release includes CINEMA 4D Lite, which is a feature-limited version of CINEMA 4D. It gives artists the ability to create, import, texture and animate 3D content that will be rendered within After Effects. Users can also opt to expand their 3D toolset by upgrading to CINEMA 4D Broadcast or Studio. 


It’s all in your creative juices.


To learn more about CINEMA 4D products, please visit C4D Broadcast and C4D Studio.


If you have any queries, visit MAXON or email us at 

for more information.



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