CINEMA 4D was introduced to a wide international audience during the 15th Short Shorts Film Festival (SSFF).
On 30th October 2013, MAXON Competence Centre Singapore – ASEAN (MCC) was invited to present CINEMA 4D to the international audience attending the Short Shorts Film Festival & Asia 2013 held at Limkokwing University of Creative Technology in Malaysia. This 2-day festival features special screening of some of the best submissions of international short films that have been released at film festivals all around the world, such as Audience Award winner ‘She’ from Korean director Seong-Hyeok Moon, also shown at the Los Angeles International Short Film Festival 2012.
The Short Shorts Film Festival originated from Harajuku Japan, and has grown from a national event to introduce the Japanese audience to short films into an international event with tours in Los Angeles, Singapore, Mexico and Malaysia. This festival is the only film festival in Japan to be recognized by the Academy of Motion Picture Arts and Sciences as an official qualifier of short films for the Academy Awards nomination.
Besides VIPs like Tan Sri Aseh Che Mat, the President of Putrajaya, and Datuk Hj Md Afendi, the Chairman of the National Film Development Corporation of Malaysia, invited Guest-of-Honour is none other than Mr. Jochen Alexander Freydank, Academy Award Short Film Director from Germany whose 2007 film Spielzeugland, or Toyland, won him an Oscar for the Best Live Action Short Film in 2009. Also present is Ms Eri Taguchi, a Short Shorts observer from Japan.
When it was time to take the stage to showcase the boundless creative and innovative possibilities that 3D animation and visual effects could bring to the world of TV and film, MCC’s demo artist Venise wowed the audience with the many features and tools that has made CINEMA 4D one of the leading 3D professional software of choice for many post-production and TV stations in the creative industry, from large organisations to boutique production houses to freelancers. Attendees gained an opportunity to familiarise themselves with the main tools and features in the Cinema 4D software and learn about the possibilities offered by 3D visual effects in post-production.
When Venise demonstrated the intuitive and flexible sculpting tool to model the head of a cat, appreciative murmurs spread through the audience. Afterwards, Mr. Jochen Freydank even complimented Venise on the presentation and commented that he liked the sculpting of the cat.
MCC is proud to be part of this festival at LUCT and we hope that the CINEMA 4D demonstration would further convince the film and TV community to consider innovating their visual story-telling with such an intuitive but powerful tool.
Read the article written by Limkokwing University of Creative Technology about the CINEMA 4D presentation during the festival here.